It looks like big news is coming from Ford. The Mustang Mach-E is about to get an upgrade, and the prices for the entire lineup will drop. It’s a bold move by Ford, but it means big things for customers. Let’s take a closer look at the details.
Ford has taken a major step forward in the EV revolution, with increased production of the Mustang Mach-E to reduce customer wait times and cut prices. This move is part of the Ford+ Plan, which will continue to provide customers value through electric vehicles, including their current offering of trucks, SUVs and vans that are set to scale up production in 2023. Mustang Mach-E delivers on its promise as a compelling option for electric SUV enthusiasts, modernizing transportation and giving the company a potential edge in the market.
“We are not going to cede ground to anyone. We are producing more EVs to reduce customer wait times, offering competitive pricing and working to create an ownership experience that is second to none,” said Marin Gjaja, Chief Customer Officer, Ford Model e. “Our customers are at the center of everything we do – as we continue to build thrilling and exciting electric vehicles, we will continue to push the boundaries to make EVs more accessible for everybody.”
Price Drops Across the Board for the Mach-E
The other major announcement from Ford was that they are reducing prices across their entire lineup of Mach-Es. The 2023 Mustang Mach-E will see a price drop in pricing from $4,750 to $8,500, depending on the trim.
|
2023 Mustang Mach-E |
Former MSRP |
Updated MSRP |
Delta |
|
California Route 1 eAWD Extended Range Premium RWD Standard Range Premium eAWD Standard Range Premium RWD Extended Range Premium eAWD Extended Range GT Performance Edition Extended Range |
$ 85,925 $ 71,995 $ 75,745 $ 84,995 $ 88,745 $ 97,495 |
$ 79,120 $ 64,995 $ 67,245 $ 77,995 $ 80,245 $ 92,745 |
$ 6,805 $ 7,000 $ 8,500 $ 7,000 $ 8,500 $ 4,750 |
Ford has customers' best interests at heart, ensuring existing Mustang Mach-E owners will receive automatic price adjustments or a private offer for those who have purchased the vehicle since Jan 1, 2023.
“Part of our mission at Ford is to treat customers like family,” said Gjaja. "We want our customers to know they made the right decision by choosing a Mustang Mach-E, and we’ll continue to play a proactive role in doing the right thing for those joining the Ford family.”
Ford's Big Move is a bold step forward in the EV revolution and provides customers with value for their money. With increased production of the Mustang Mach-E, reduced customer wait times, competitive pricing and an unrivalled ownership experience, Ford has shown that they have their customers' best interests at heart. Ford will provide automatic price adjustments or private offers for existing Mustang Mach-E owners awaiting the delivery of their EV to ensure everyone benefits from this move. This news marks another milestone for Ford as it continues its mission to make EVs more accessible for everybody. It's clear that electric vehicles are here to stay - which means exciting opportunities ahead!
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